Hegarty On Creativity: There Are No Rules

Hegarty On Creativity: There Are No Rules

Autor : John Hegarty
Geschlecht : Bücher, Business & Karriere, Kommunikation & Psychologie,
lesen : 3198
Herunterladen : 2665
Dateigröße : 17.71 MB
Format : PDF, ePub

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Hegarty On Creativity: There Are No Rules

Pressestimmen Playful text and graphics and plenty of white space make this a good choice to pick up and grab inspiration at random.Little mantras for the inspiration-starved. Klappentext Creativity isnt an occupation, its a preoccupation. It is at the very core of what makes us human. Its also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. Being creative and innovative and communicating our ideas effectively and persuading others is vital. Who could be better able to demystify and set out some useful, generous advice on how to improve, sustain and nurture creativity than one of the worlds greatest advertising creatives and founder of an advertising agency renowned worldwide for its excellence? In this book, John Hegarty takes 50 provocations and themes that lie at the heart of creative thinking. These range from those with complex depths that lie beyond deceptively simple titles such as Idea, Ego, Money and Technology, to others that look at the complexities of modern life, such as dealing with cynics in the workplace, or the best way of getting angry. Hegartys message is always crystal clear and promotes the benefits of simplifying, thinking boldly and being undaunted by challenges. With this book, when a challenge confronts them, readers will find that one of the great minds in advertising is there to guide them. Alle Produktbeschreibungen

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Geschlecht : Bücher, Comics & Mangas, Comics,
lesen : 546
Herunterladen : 455
Dateigröße : 3.02 MB
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Dateigröße : 10.37 MB
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Dateigröße : 9.94 MB
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Geschlecht : Bücher, Reise & Abenteuer, Abenteuer & Reiseberichte,
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Dateigröße : 14.69 MB
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Geschlecht : Bücher, Fachbücher, Medizin & Gesundheitsdienste,
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Herunterladen : 2210
Dateigröße : 14.69 MB